We deliver online and in-person training to provide sales teams with the tools they need to convert exponentially more traffic to the showroom.
Proactivity Is Our Core Belief for Success
Alan Ram, world-renowned trainer and auto industry expert, founded Proactive Training Solutions in 1991. He knew there was a better way for salespeople to leverage the phone and internet to bring more people to the dealership rather than waiting for sales opportunities to appear. As a former marine, Alan firmly believed in giving a hand up, not a handout, and developed this training with that philosophy in mind. His training has helped thousands of sales managers and teams in the US, Canada, and Puerto Rico, become better, stronger, sell more cars, and make more money.
Proactive Training Solutions Today
Alan’s timeless training principles continue to get great results today. In such a competitive landscape, most opportunities are lost before the customer even steps foot in the showroom. And our training addresses this, focusing primarily on effective lead conversion, both inbound and outbound, to drive more sales. Whether it’s responding to the leasing boom in recent years or the impact of the global pandemic, our team of industry experts has pivoted to help our clients evolve and stand apart from the competition.
Why Choose Us?
Primary focus on lead conversion to boost sales
24/7 access to our comprehensive training platform
Detailed outbound strategies to increase the bottom line
Teach managers to hold sales teams accountable
Easy to implement processes that fit in with you
Dedicated training coach assigned to you
In-person training at your dealership or industry events
New training content available each month
Varied packages that flex to the needs of your company
Regular reports to monitor your team’s performance
The Industry Leader for Auto Sales Training
Sales process training to capitalize on inbound leads and create outbound opportunities.
Up skill your team to create opportunities and convert.
Empower your managers with the skills they need to succeed with car sales executive training.
Teach your salespeople what to say on the phone and how it will boost sales.
Over 80% of people switch vehicles once at the dealership, we teach your team to capitalize on this.
Learn the skills to convert your digital leads into sales.
Train your staff whenever it suits you with our online training courses – perfect for onboarding new hires.
In-person training delivered at your dealership or by attending our car sales training seminars for dealership management.
Providing Automotive Sales Training to Thousands of Car Dealerships Since 1991
“ADAPT VT has been the most successful tool I’ve seen in the business to get your people to handle the phones properly and effectively. I would challenge any Dealer to first listen to their inbound sales calls, and then use Alan Ram’s ADAPT VT and compare the difference. It definitely is the edge to selling more cars.”
“ADAPT VT, the online training platform, has allowed our staff to train everyday, take what they learned and use it on the inbound calls and it just helps them with success in their daily routines”
“The ADAPT VT online training has made our sales staff a lot more confident when answering the phone. Before, I would listen to the calls and they would stumble, they wouldn’t know what to say. Once we gave them the training, they felt a lot more confident in the inbound and outbound calls, so it has helped tremendously.”
“The online platform gives my team the opportunity to train everyday that they can go into and learn to keep them sharp and on the edge, so when they get a call, they know what to do. They don’t have to wait for a manager to come and sit down and train with them. It’s all there at their fingertips.”
“Today’s consumer is not interested in the same old tired sales tactics…The ADAPT-VT program has given our Sales Managers and Reps the edge that they need to turn telephone and internet prospects into appointments that show!”
“The ADAPT VT online training has made our sales staff a lot more confident when answering the phone. Before, I would listen to the calls and they would stumble, they wouldn’t know what to say. Once we gave them the training, they felt a lot more confident in the inbound and outbound calls, so it has helped tremendously.”
“Having a clear training timeline and clear expectations, we have a more robust onboarding process which leads to retention by finding success when the sales team hits the floor.”
“The online platform gives my team the opportunity to train every day that they can go into and learn to keep them sharp and on the edge, so when they get a call, they know what to do. They don’t have to wait for a manager to come and sit down and train with them. It’s all there at their fingertips.”
“My biggest challenge was taking a group of guys that never had a formal training process, and get something in front of them to get them to another level. The Alan Ram program has helped by giving my team direction and the scripts that help them on the phone. It helps convert the traffic to sales which is what we are all looking for.”
“ADAPT VT, the online training platform, has allowed our staff to train every day, take what they learned and use it on the inbound calls and it just helps them with success in their daily routines”
"Since we began using Alan Ram's word tracks our people are truly excited to take sales calls and speak with customers on the phone. I hear our salespeople doing a great job with our phone ups and see their enthusiasm when they've followed the scripts and landed the customer in our showroom."
“I thought this was just a phone training course, but it was so much more. I will be a better manager because of Management by Fire!”
“It’s the only training that I’ve ever seen that just makes 100% sense.”
“The online training is always fresh, fast paced, engaging, and as with all things Alan Ram, it yields individual performance reports to ensure direct accountability. Alan’s content is now woven into our daily operations from sales meetings to inbound and outbound phone calls to referrals after the sale; and the results? Our net profits are up 92% since starting with Alan in early 2007.”
“Alan Ram’s training has been the biggest part of our success in teaching our people to aggressively convert opportunities on the phone and drive traffic to our dealerships! “
“ADAPT VT has been the most successful tool I’ve seen in the business to get your people to handle the phones properly and effectively. I would challenge any dealer to first listen to their inbound sales calls, and then use Alan Ram’s ADAPT VT and compare the difference. It definitely is the edge to selling more cars.”
“Alan Ram’s training has been the biggest part of our success in teaching our people to aggressively convert opportunities on the phone and drive traffic to our dealerships!”
“Ram training has had a major impact on our brands. Our closing ratios over the phone increased to a high of 26%, using his time-proven process to a sale. Clients appreciate the transparent approach, salespeople love the ability to flow in a conversation that is non-confrontational and leads a client to an end result. A must for any operator who believes in growth!”
"Finally a training program that makes sense and is sustainable! We started on ADAPT VT and within 60 days the improvement from our sales and management staff was dramatic and the results were almost immediate. We are definitely seeing a lot more customers as a result, and selling more cars."
“I attended Management By Fire because it was a non-negotiable for our dealerships. Our GM and our owner believe that if managers are trained properly, we can properly train our salespeople. And they would not let us miss this opportunity.”
“Take your management to Management By Fire, support them, go with them and know what your managers are actually doing with training your people. You’ll then understand how important it really is to the profit of your dealership.”
“Today’s consumer is not interested in the same old tired sales tactics…The ADAPT-VT program has given our Sales Managers and Reps the edge that they need to turn telephone and internet prospects into appointments that show!”
“Especially with the market conditions we are experiencing today, Proactive Training Solutions has kept our dealership ahead of the competition. I would hate to compete with a dealer for sales leadership if they were using your product and I was not. Proactive Training Solutions will continue to be a huge part of our success.”
“Using Alan Ram’s ADAPT VT puts us head and shoulders above the competition and gets people in the door!”
“ADAPT VT has been the most successful tool I’ve seen in the business to get your people to handle the phones properly and effectively. I would challenge any Dealer to first listen to their inbound sales calls, and then use Alan Ram’s ADAPT VT and compare the difference. It definitely is the edge to selling more cars.”
“The online training is always fresh, fast-paced, engaging, and as with all things Alan Ram, it yields individual performance reports to ensure direct accountability. Alan’s content is now woven into our daily operations from sales meetings to inbound and outbound phone calls to referrals after the sale; and the results? Our net profits are up 92% since starting with Alan in early 2007.”
“ADAPT VT, the online training platform, has allowed our staff to train every day, take what they learned and use it on the inbound calls and it just helps them with success in their daily routines.”
“The online platform gives my team the opportunity to train every day that they can go into and learn to keep them sharp and on the edge, so when they get a call, they know what to do. They don’t have to wait for a manager to come and sit down and train with them. It’s all there at their fingertips.”
“Before Alan Ram, one of our biggest areas of improvement was trying to get customers into the store. And this program has done that by giving us scripts, like hooking the trade, which is one of the most important things we have been doing.”
“We have become the number one pre-owned facility within Penske Automotive Group and we attribute much of the success with how we handle our phone traffic, both inbound and outbound. Our people love Alan Ram's training and with the interactive platform it's easy to administer, sustain, and hold our staff accountable 24/7.”
“I’ve been in the business for 30 years, and they aren’t just coming in anymore. They are on the phone, iPad, they are searching before getting in and you need to adapt to get them in. And that is what this program does, it gets you a process to get the customer into the dealership.”
"Management By Fire is easily one of the best courses I've attended. What really sets it apart is the practical implementation of the material to make a quick impact for our sales teams. This course will be invaluable in helping us direct the variable side of our business with our GM's and management teams."
Alan Ram’s Proactive Training Solutions shows you a better way to capitalize on phone and internet opportunities and we see the results daily. This training has been eye opening!
Alan Ram's Proactive Training Solutions provides us with the most actionable and results-oriented training and processes available in today’s automotive industry.
I previously used Alan Ram's Proactive Training Solutions at another dealership and not only do they teach the best processes, their staff is unlike any other. The team genuinely cares about every single client they work with.
ADAPT VT provides my Salespeople, Managers and BDC staff with the tools they need to get customers in the door rather than hoping and waiting for them. The specific management content is invaluable. Bottom line we're selling a lot more vehicles because of it.
Since we started using ADAPT VT a few months ago, we've definitely seen an increase in showroom traffic. Our phone up show percentage has increased by 20% alone. If used properly, this system is foolproof.
Alan Ram’s Proactive Training Solutions has provided my staff with the tools and confidence that have helped us become the #1 CPO dealer in the Country. Our improvement has been dramatic and my people love it!
My team's increased confidence on the phones after only a couple weeks on Alan Ram's Proactive Trainings Solutions has resulted in not only increased show percentages, but a general overall enthusiasm about using the phone. We are definitely seeing a snowball effect of great results and I am excited for continued improvement!
In the few short months since I attended Management by Fire our BDC sales have literally doubled. That 2 1/2 days taught me exactly where to focus my efforts on a daily basis and how to get maximum productivity out of my BDC reps and sales staff.
Management by fire opened my eyes and provided me a plan. Knowing EXACTLY what to do on a daily basis to drive traffic and develop a productive salesforce has allowed us to be exponentially more effective as a sales team. The managers that work for me are much happier as are my sales people resulting in more car deals and substantially lower turnover.
I have been in the car business for 30 years and I have never had training that made this much sense.
I have been at the dealership for 30 years THINKING I was doing things correctly. Been to a lot of training. By far the best!
Outstanding! More valuable than any other sales training or 20 Group Meeting I have attended.
I have been to many, many courses over the last 35 years. This is by far the best course I have ever been through. This course has changed my whole thought process.
This course has felt like an awakening, implementing this training should double our business.
Excellent content, equally relevant to premium and volume brands.
Management By Fire was the single best management training that I have ever had the privilege to attend. It is simple and leaves you no excuses.
Mad at myself for not coming to this class sooner. Best training class I have attended that will make an immediate impact.
Alan Ram’s training shows you a better way to capitalize on phone and internet opportunities and we see the results daily. This training has been eye opening!
I previously used Alan Ram's training at another dealership and not only do they teach the best processes, their staff is unlike any other. Alan Ram and his team genuinely care about every single client they work with.
ADAPT VT provides my Salespeople, Managers and BDC staff with the tools they need to get customers in the door rather than hoping and waiting for them. The specific management content is invaluable. Bottom line we're selling a lot more vehicles because of it.
Since we started using ADAPT VT a few months ago, we've definitely seen an increase in showroom traffic. Our phone up show percentage has increased by 20% alone. If used properly, this system is foolproof.
Alan Ram’s training has provided my staff with the tools and confidence that have helped us become the #1 CPO dealer in the Country. Our improvement has been dramatic and my people love it!
My teams increased confidence on the phones after only a couple weeks on Alan Ram's training has resulted in not only increased show percentages, but a general overall enthusiasm about using the phone. We are definitely seeing a snowball effect of great results and I am excited for continued improvement!
When I first attended MBF we were already the number one pre-owned volume store in PAG doing approximately 200 per month. I learned A LOT about converting our opportunities to car deals during those three days. We’re now averaging 250 pre-owned per month. Invaluable training!
"My manager introduced me to your training on social selling. I just wanted to thank you! Once I took it, and myself, seriously it turned out to be the greatest investment I could've made. Thanks a bunch!!"
"As a veteran in the business I was ready to make a career change and quit, until I ran across Laura Madison. After learning her social strategies I became re-energized and I found new hope in this profession. It was a game changer."
"Wow Laura is amazing! Social selling is an experience that definitely takes you to a whole new level!"
Schedule a Free Demo
Learn Why Our Car Dealer Training Courses are Trusted by Dealerships Around the World
Thousands of top dealerships have benefited from our world-class automotive sales training program. Does your dealership have the drive to be the best?