Business Development Center (BDC) Training Program

A results-driven Business Development Center Training program for Automotive Professionals that converts opportunities into sales

Program Overview

01

Specialized BDC Training

Equips Business Development Center (BDC) teams with proven strategies to drive more qualified leads, set appointments, and maximize outbound and inbound call effectiveness.

02

Lead Management Optimization

Teaches best practices for prompt response, lead nurturing, and follow-up processes that convert internet and phone inquiries into sales opportunities.

03

Customer Experience Enhancement

Focuses on building rapport, effective communication, and relationship-building skills to increase customer engagement and appointment show rates.

04

Real-World Skill Development

Delivers hands-on coaching, live call monitoring, and actionable feedback to ensure immediate on-the-job application and continuous improvement.

05

Performance Tracking and Accountability

Utilizes data-driven metrics, regular performance reviews, and tailored coaching to foster accountability and achieve measurable business results.

You will learn how to:

How to Get Started

Our Dealership BDC Training Will Help You Sell More Cars

In addition to our training platform, your team will have access to our BDC training manual that provides them with the tools they need, at their fingertips. Our processes have been proven to help BDC’s see more customers touching tile at their store. We pride ourselves on not only providing the what to say, but also the why. 

You can expect:

Your BDC team will:

BDC Representative Training Using a Dynamic and Proactive Approach

Many BDCs are reactive and not leveraged as effectively as they should be. With the help of our BDC sales training, your team will be more impactful and become a bigger asset for your dealership. 

Frequently Asked Questions

Our BDC handles service calls as well. Can you help us with that too?
Absolutely. We provide service BDC training, as well as sales BDC training. However you utilize your BDC, we will customize training for you to help you make that department even more effective.

We do offer training packages for just your BDC department. We do feel that everyone at the store needs to be on the same page so that everyone is delivering a consistent message. You’ll see the best results when every customer-facing employee is on the training.

We have various pricing packages available based on your unique needs. Once you identify the package that works best for you and your BDC, our sales team will figure out the cost for just your BDC based on rep count vs whole store count.

Get started with our training program

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With over 30 years of experience, we understand the unique challenges and opportunities across all vehicle sales sectors.

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Master sales conversations, showroom techniques, and digital sales strategies for car dealerships.

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Testimonials

Don't just take it from us, hear it from the over 100+ other business owners we have helped to develop their sales teams