Used Car Sales Training Program

Leverage all of your leads and create proactive opportunities that boost conversion.

Program Overview

01

Specialized Used Car Sales Training

Focuses on proven strategies tailored specifically for the unique challenges and opportunities in used vehicle sales.

02

Customer Trust Building Techniques

Emphasizes methods to establish credibility, foster customer confidence, and overcome common trust barriers in pre-owned vehicle transactions.

03

Effective Inventory Presentation

Teaches best practices for showcasing used vehicles, including conducting value-based presentations and transparent discussions about vehicle history.

04

Negotiation & Objection Handling

Provides tools and scripts for negotiating deals, managing objections, and closing sales profitably and ethically.

05

Results-Driven Coaching

Offers ongoing support, performance tracking, and practical training delivered by automotive experts to ensure measurable improvements in used car sales success.

You will learn how to:

How to Get Started

Our Training Method Is Proven to Boost Sales and Increases Inventory

We’ve found that one of the biggest mistakes reps make is focusing only on the car the customer called in about. In fact, 82% of shoppers end up buying a different vehicle than the one they initially called in about. We teach your team:

Imagine a dealership where your sales team:

By signing up for our training program, you’ll get:

Used Car Training That Converts More Opportunities

We specialize in teaching you how to convert both phone and online opportunities to the showroom floor. Our approach has helped the dealerships we work with become some of the top selling used car dealers across the country. Our training includes:

Used Car Sales Training FAQs

Do you have specific content for used car dealerships?
We do! We have content geared specifically towards used car dealers, new car dealers, trades, leases, etc. The list goes on! Get in touch and we’d be happy to talk through how we can help you with your training needs.
We’ve broken down our pricing into different packages, so you can choose the package most suitable for you.
Whether you sell new or used inventory, we have management training that will help you manage the activity of your sales team for maximum results. Learn more about our management training class or inquire about in-dealership training for your managers.

Get started with our training program

Explore Our Different Programs

With over 30 years of experience, we understand the unique challenges and opportunities across all vehicle sales sectors.

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Master sales conversations, showroom techniques, and digital sales strategies for car dealerships.

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Testimonials

Don't just take it from us, hear it from the over 100+ other business owners we have helped to develop their sales teams