“I Need to Talk to My Wife”: Handling the Most Common Objections

“I need to talk to my wife.” “I need to think about it.” “The price is too high.” If you had a dollar for every time you heard these, you wouldn’t need to sell cars. But these aren’t stop signs; they are speed bumps. Effective auto sales phone training teaches us that an objection is […]
Why Online Car Sales Training Beats the “Seminar High”

We’ve all been there. The motivational speaker comes in, the team gets hype, high-fives fly, and you sell 5 extra cars that weekend. Then Tuesday comes. The energy fades. The books get thrown in a drawer. By Friday, it’s business as usual. This is the “Seminar High,” and it is an expensive addiction. Real behavioral […]