Appointment Set Rate Benchmarks 2026: Phone, Internet & Database Leads
The Number You Need to Know: Appointment Set Rate Benchmarks by Lead Type Appointment set rate benchmarks differ by lead type: phone-ups convert at 55-65% or higher, internet leads should land between 20-40%, and database/outbound calls typically run 15-25%. Blending these three into one department-wide number hides which channel is actually underperforming. Every BDC manager […]