Hunter vs. Farmer Sales Reps: 2026 Dealership Coaching Guide

Hunter or Farmer? Why This Isn’t Either/Or in 2026 This section explains why forcing every rep into a single “hunter” or “farmer” label misses how top-performing dealerships actually staff their floors in 2026. The winning move is blending both motions in the same building, matched to where each customer sits in the ownership cycle, rather […]