CAN YOUR VIDEO GET THEM TO THE DEALER?
Thank you for entering

2026 Back to Basics Video Challenge

AUG 1 – 31, 2026

Awards

THE PRIZES

Submit your video by August 31 for your chance to win one of five prizes:

GRAND PRIZE · AUG 2026

Best in Class – $1,000

The single best video of the games. Top honors, top billing, and the bragging rights to prove it.

02

Best Customer Connection

$750

The video that feels the most personal, authentic and relevant to the shopper.

03

Strongest Call to Action

$500

The video that gives the customer the clearest and most compelling reason to take the next step.

04

Most Creative Approach

1 MBF Ticket

The video that uses personality, storytelling or an unexpected idea to create a memorable customer experience.

05

Most Helpful Message

1 MBF Ticket

The video that provides the clearest, most relevant guidance and helps the shopper make a confident buying decision.

Over $2,250 in cash prizes and Management by Fire (MBF) Tickets

MARK YOUR CALENDAR

The Calendar

LATE JULY

Registration opens

AUG 1–31​

Challenge is live, submit your video

SEPTEMBER

Winners announced

Human Video Games
The 2026 Back to Basics Video Challenge

Hosted by Proactive Training Solutions & CoVideo · covideo.com

The Ultimate Automotive Video Challenge. August 1–31, 2026. Full official rules provided on registration. Record your entry with CoVideo.