1
Request your shop
Send us your store’s details. It takes about a minute.
Free mystery shop
Hear what your team says when a real customer calls.
A trained mystery shopper calls your store, then we walk you through the call.
Shops done and a review call scheduled within 7 days.
No cost and no obligation.
Request your free mystery shop
Next, pick a time for your review call.
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We never share your details.
Some of our current partners
How it works
How the free mystery shop works
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We shop your store
Your team takes the call like any other. They won’t know it’s us.
3
Your review call
We show you where your leads are leaking and how to plug those leaks.
During the shop
What we listen for
Our shoppers evaluate every part of the call, from the greeting to the appointment.
Greeting
The first impression your store makes in the opening seconds of the call.
Rapport
Whether the salesperson connects with the caller as a person before talking price.
Needs assessment
The questions asked to learn what the caller wants, and whether the answers get used.
Objection handling
What happens when the caller pushes back on price, trade value or timing.
Appointment setting
Whether the call ends with a set day and time to come in.
Why it works
Knowing What Your Team Is Saying Is Critical to Success
It’s vital that your staff is properly trained on what to say to shoppers to get them touching tile. In today’s competitive automotive industry, the difference between making deals and losing deals comes down to knowing what to say.
- Sales teams perform better when they know you’re listening
- Mystery shops help you focus your training to hone in on areas of improvement
- We provide actionable strategies to make your team better based on what we hear
After the free shop
Run it every month
A monthly bundle gives you a steady read on performance trends and improvement over time. You can go a month at a time and cancel at any time.
Each month includes
- 4 mystery shops for both new and used car phone leads
- Scorecards and recordings for each call so the team knows exactly what to improve on
- A debrief call with management to discuss mystery shop results and strategies for improvement
“My team’s increased confidence on the phones after only a couple weeks on Proactive’s training has resulted in not only increased show percentages, but a general overall enthusiasm about using the phone. We are definitely seeing a snowball effect of great results and I am excited for continued improvement!”
Josh SpencerGeneral Manager
“Proactive’s training has been the biggest part of our success in teaching our people to aggressively convert opportunities on the phone and drive traffic to our dealerships!”
Jerry MooreDealer Operator
500+
Mystery shops every month
200+
Current partners
2,000+
Stores helped
125K+
People trained
What does the free mystery shop cost?
Nothing, and you are under no obligation afterward.
How soon will we hear back?
Within 7 days, the shops are done and your review call is on the calendar.
Why are mystery shops effective?
Mystery shops provide your dealership with a snapshot of what your salespeople sound like in a real-life situation. We provide you with detailed information on areas your associates need to improve on and actionable steps that need to be taken for improvement.
How is this different from reviewing our own calls?
Internal reviews depend on who is listening. Our trained evaluators know what a great customer call sounds like, and they hear your store the way a real buyer does.
Why is Proactive Training Solutions a good fit for helping my dealership?
Here at Proactive Training Solutions, we’ve been providing industry leading car sales training to professionals since 1991. Over that time, we’ve developed a good understanding of what it takes to take car dealerships to new heights. And we’ve helped countless dealerships improve their sales team’s phone conversion rates through our mystery shopping. We’re confident we can help you.