BDC Is Not a Department, It’s a Mindset
Business Development Centers (BDCs) have been around for decades, yet most dealerships still treat them like a necessary evil. They stick a few entry-level employees in a windowless room, hand them a phone book, and say, “Make calls.” Then they wonder why turnover is 300% and show rates are under 40%. If this sounds like […]
Most Dealerships Confuse High Volume With High Performance
You sold 140 units last month.The board’s full. The vibe’s high. But under the surface: What gives? Here’s the truth most stores won’t say out loud:High volume doesn’t always mean high performance. 1. Volume Can Hide Weakness A busy floor doesn’t always mean a strong floor. In fact, volume often creates false confidence — where: […]