What Is a BDC Representative? Role, Skills & How to Train Them
A BDC representative specializes in converting dealership leads into confirmed showroom appointments. Here’s what the role covers, what skills matter most, and how to train BDC reps effectively.
The “Video Walkaround” Script: How AdaptVT Teaches Your Team to Build Trust Digitally
An internet lead comes in on a specific vehicle. Your salesperson sends this email: “Hi, thanks for your interest in the 2023 F-150. It’s available. When can you come in?” That email is lazy, impersonal, and will be deleted. You have done nothing to build trust or differentiate yourself from the four other dealerships that […]
The “Price Dodge” is Dead: Why Hiding Numbers Kills Appointments
In our recent Executive Spotlight interview, we called out a habit that is costing dealers thousands of deals every month: The “Price Dodge.” It’s the oldest trick in the car sales playbook. A customer calls and asks, “What’s your best price on that Suburban?” and the salesperson immediately goes into evasive maneuvers. Ten years ago, […]
Automotive Phone Sales Training Online with Alan Ram
Unlocking Success: Automotive Phone Sales Training Online with Alan Ram In the ever-evolving world of automotive sales, mastering the art of phone communication is essential. Whether you’re a dealership owner or a sales manager, understanding how to effectively engage with potential customers over the phone can significantly impact your bottom line. Enter Alan Ram and […]