The “Video Walkaround” Script: How AdaptVT Teaches Your Team to Build Trust Digitally
An internet lead comes in on a specific vehicle. Your salesperson sends this email: “Hi, thanks for your interest in the 2023 F-150. It’s available. When can you come in?” That email is lazy, impersonal, and will be deleted. You have done nothing to build trust or differentiate yourself from the four other dealerships that […]
The “Price Dodge” is Dead: Why Hiding Numbers Kills Appointments
In our recent Executive Spotlight interview, we called out a habit that is costing dealers thousands of deals every month: The “Price Dodge.” It’s the oldest trick in the car sales playbook. A customer calls and asks, “What’s your best price on that Suburban?” and the salesperson immediately goes into evasive maneuvers. Ten years ago, […]
Automotive Phone Sales Training Online with Alan Ram
Unlocking Success: Automotive Phone Sales Training Online with Alan Ram In the ever-evolving world of automotive sales, mastering the art of phone communication is essential. Whether you’re a dealership owner or a sales manager, understanding how to effectively engage with potential customers over the phone can significantly impact your bottom line. Enter Alan Ram and […]