In The News

Customers are visiting less dealerships in person and instead doing more research online than ever before. This shift means that today’s car business is all about conversion of opportunities. In this 1 hour webinar, Laura Madison teaches 3 brilliant actionable strategies that drive traffic to the showroom. Learn how to...

The auto industry’s longest stretch of growth has come to an end. According to the automotive publisher Wards Auto, the auto industry has experienced the longest period of growth since the infancy of the automobile. “The industry cycle has peaked,” says Adam Silverleib, Vice President of...

A strong social media presence is a critical tool to converting customers from the Internet to the showroom, but many dealerships, managers, and salespeople get hung up on what to share. Here are five tangible, actionable ideas of what to share on social to get moving...

Attaining high sales satisfaction is all about what happens before the customer touches tile at the dealership, according to the J.D. Power 2017 U.S. Sales Satisfaction Index Study,SM released today. We know customers are doing research online and on the phones before they ever come to the...

Announcing the expansion of Social Selling with Laura Madison! 8 all-new chapters will reveal MORE specifics and strategies sure to create you incredible success using social media to sell cars. In these new chapters you will learn more about what platforms are most effective, how to...

Today’s automotive market is insanely competitive; creating new ways to generate business is a challenge for every dealership. There is one strategy for harvesting new business, however, which has remained severely underutilized in the automotive industry: social selling. The impact of social media in the...

Nationally recognized automotive training company adds expertise to continue the legacy of Alan Ram after his untimely death Scottsdale, Arizona – August 7, 2017 Alan Ram’s Proactive Training Solutions, an auto industry leader in car sales training, today announced the appointment of Shelley Ram-Saban, MBA, as...

I have a friend who is in his early 50’s and has been enjoying the hell out of life. Whereas every day, I myself want to eat doughnuts and chicken wings, I never eat donuts and chicken wings. What I want to eat and what...

Who is the best hockey player of all time? The leading scorer in NHL history, hockey hall-of-famer who still holds 60 NHL records and is the only player to have a jersey number (#99) retired league wide, is arguably “The Great One,” Wayne Gretzky. When Wayne...

How did you get into the automotive industry? I got into the industry completely by accident, which is how most people whose dads aren’t dealers get in! I joined the Marine Corps at 17, and when four years were up I wanted to stay in San...